Ahlem is my newest frame line, I’m so excited to have it in my shop! It was a bit of a leap for me – as I figure out my Atascadero and north county clientele, but I’m all in and I’m going to keep jumping – leaping – trusting I know my stuff. 😉 Ahlem […]

At Specs, I’ve committed to only carrying independent eyewear lines. What does this mean? Most of the popular brand names you see in eyewear are owned by one large monopoly. They own stores, they own insurance companies, they own lens labs. They have purchased the brand rights and mass produce eyewear and charge way more […]

I opened my door officially on July 5, 2021. It was a meaningful day as it was also my birthday. My birthday has been a very hard day for me the past few years, as I’ve struggled with grief around my birth mother. But this last year has brought so much healing into my life […]

I have a story to tell. It’s a true story. It’s my story, and what led me here, to be able to start my own dream business. Four years ago, my sister and I set out to find our birth mom. We found her, we wrote her a letter to tell her thank you for […]