Optical trade shows are held yearly in many places – Las Vegas, New York, Milan and Paris are the most well known. I was able to go to the Milan show in 2022 and it was mind-blowing, 8 full convention centers full of everything related to eye care. I loved the experience and really wanted […]

I’ve enjoyed connecting with Cindy Hattersley and was honored to have a conversation regarding how to find eyewear that flatters for women over 50. Cindy runs a very popular blog and helps women feel good about themself and find styles that showcase our personalities as we age. This is something that comes up in the […]

50 homemade Macarons devoured, 6 bottles of champagne sparkled, 12 balloons found homes with happy kiddos, with one lost to the sky with tears, thankfully an extra was procured. A multitude of familiar loved faces with amazing frames walked in the door. A plethora of hugs. 25 frames selected. 9 hours full of busy activity […]

Holy wow, it’s been a crazy amazing few months, mainly – just crazy! I’ve been trying to write this email for a while and it’s just been too busy! So here I am on a humid Saturday afternoon reaching out to say hi, thank you, and so grateful for this amazing life you’ve helped me […]

Hi! I try really hard to stay positive but I’ve been pondering this since my husband was injured in November, he cut his finger badly working on our house. We had a trip to the ER, and concurrently, 2 surgeries and LOTS of doctor’s visits. Thankfully he’s doing better and we’re VERY grateful to his […]

My birth mother died December 17, 2019. Ever since, December has been hard for me. As I’ve shared before, I received an inheritance from her & her family which enabled me to start this business. This was a blessing but also felt infused with a guilty sadness, not sure how else to explain it. But, […]

December news!

Nov 22, 2022

Well, November was kinda sucky with Covid finally catching up to me and my husband almost cutting his finger off while working on our bathroom remodel. Moving on to December already please! Excited to announce our next Art & Wine collaboration, hosted by Atascadero Chamber of Commerce, 12/2/22 from 5-8:30. Tickets for the event can […]

As the weather shifts to Autumn, I’ve felt myself remembering the cooler mornings last year, arriving at the shop to find the Japanese Maple leaves fluttering around the courtyard and on my door mat. There’s something about the familiar that is comforting to me, to think “I remember this last year”…to anticipate watching the stormy rain through my shop windows, the hum of my Nespresso machine, and to realize this isn’t foreign anymore, and it feels like home.

I’ve shared a lot about my personal adoption story on my social media and here. Last week, I found completion and closure in the journey and I wanted to share here as it ties into why I’m so grateful for my shop and YOU! The past 10 years has been a long drawn out roller […]

I cannot believe it’s been a year since I opened. So many frames, so many dear faces. I’m so in love with the community I’ve found here in Atascadero and I look forward to many more years. In appreciation, I’d like to invite you to celebrate with me July 5, 2022 at 4:30pm, for appetizers […]